Working directly with the CCO we discussed on how Baker Street can become a more modern and interactive agency that appeals to a variety of brands.
AR INTERACTIVE FAN EXPERIENCE
The vision I had for this app was that fans can go into the camera feature (within) the app and walk around the stadium to look for signage or posters with featured players. Once you put the imagery within the view finder the AR (augmented reality) simulates a video message.
BAKER STREET + THE MELT MICROSITE
I wanted to give Baker Street a new direction on client pitches. I created a microsite for The Melt specifically showcasing some of Baker Streets' videos that show what the agency can offer!
#ASKANYHONDADRIVER MICROSITE
Baker Street creates a contest via Facebook for Honda owners to submit a video for the chance to be on a commercial.
I created a responsive microsite that can be embedded on their facebook page. The approach for the microsite was to keep everything simple and focused specifically on the contest itself. It also gives users an opportunity to just visit the microsite and view previous winner videos without feeling obligated to fill out the form.
